DETROIT – Central Michigan head football coach Butch Jones, senior left
tackle Andrew Hartline and junior quarterback
Dan LeFevour were in
Detroit for Mid-American Conference Football Media Day on Tuesday.
As part of the event, CMU unveiled a 30-foot by 60-foot billboard on
the back of the scoreboard at Comerica Park. The billboard, which faces
the primary entrance to Ford Field, features LeFevour as part of a
comprehensive marketing campaign promoting the CMU athletics department.
The placement of the billboard was a joint venture between the
university’s Public Relations and Marketing office and the athletics
department.
The billboard already has garnered national attention, as ESPN’s
“College Football Live” featured the advertisement during Tuesday’s
show. Tuesday’s edition of “College Football Live” re-airs Tuesday at
11 p.m. on ESPNU.
Jones, Hartline and LeFevour spent nearly three hours meeting with
reporters Tuesday morning. They were joined by the head coaches and
players from each of the MAC’s other 12 football members.
Click on the photo album link above for photos from MAC Media Day.
Courtesy: Robert Barclay/CMU
